The American Bankers Association (ABA), an organization representing the United States banking industry, relaunched two consumer protection campaigns on Wednesday that aim to help consumers and small businesses recognize and avoid fraud and scams. The relaunch corresponds with National Cybersecurity Awareness Month.
Banks nationwide will help ABA with coordinated outreach efforts to promote the consumer protection tips included in the two campaigns.
The #BanksNeverAskThat campaign is in its sixth year. It educates consumers on common ways scammers try to impersonate banks. This year’s theme encourages people to trust their instincts and recognize when something feels off.
The #PracticeSafeChecks campaign is in its second year. It encourages small businesses to adopt digital payment options and offers practical tips for safer check usage.
“Banks remain committed to winning the fight against fraud and the best way to do that is to help bank customers spot scams before they can do any damage,” Rob Nichols, ABA president and CEO, said. “The #BanksNeverAskThat and #PracticeSafeChecks campaigns have helped millions of consumers protect themselves from bad actors, and with the help of banks across the country, we’re confident this year’s campaigns will be even more successful.”
More than 2,500 banks have participated in one or both of the campaigns.